the new BMW 3 Series
MiG - Presse · Leverkusen
Studio view of the BMW M350 front end.
For more than five decades, the BMW 3 Series has embodied driving pleasure with a clear sporting character, distinctive design and unrelenting technical progress. The result is a long and enduring story of success on which each new generation of the BMW 3 Series is duty-bound to build. Representing a technological leap forward, the new BMW 3 Series extends this story into a new era. The first fully electric BMW 3 Series based on the Neue Klasse celebrates its premiere in the form of the new BMW i3. It refines the familiar character of the BMW 3 Series with the addition of standout new attributes. Two fully electric models will be available from launch. These will be joined by further new BMW 3 Series variants with highly efficient petrol engines and 48V mild hybrid technology. Taking to the stage as the most sporting member of the range, the new BMW M350 xDrive combines the allure of an M Performance model with the inimitable character of a BMW six-cylinder in-line engine. A plug-in hybrid drive variant (PHEV) will be added to the BMW 3 Series line-up over the coming year. The drive system variants of the new BMW 3 Series highlight the BMW Group's technology-open approach to impressive effect. The new BMW 3 Series models tailor the visually striking Neue Klasse design language to the dynamic character of the sporting BMW sedan. The fully electric BMW i3 and its sister models with internal combustion engine (ICE) differ only in details that reflect the drive system type at hand. The new BMW 3 Series with modern 2.5-box design is instantly recognisable as a BMW. Its silhouette showcases the signature BMW sporting proportions. A longer wheelbase, short overhangs and eye-catching surfaces shape the distinctive appearance of the BMW 3 Series. The set-back glasshouse teams up with the prominently flared wheel arches to imbue the car's shoulders with exceptional athleticism. The flanks are defined by a striking character line that lowers the visual centre of gravity of
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